
How PMax Delivered Cost-Efficient Growth
PMax became a new growth driver, delivering efficient quotes, incremental conversions, and 178% ROAS beyond traditional search.

PMax became a new growth driver, delivering efficient quotes, incremental conversions, and 178% ROAS beyond traditional search.

Generic search PPC boosted CVR 92%, quotes 46%, and instructions 24% through tighter targeting, bidding refinements, and CRO changes.

Brand PPC testing and optimisation delivered +55% instructions and +56% revenue, proving its continued value as a cost-efficient channel.

PPC scaled performance with +169% quotes, +102% converted leads, and +105% revenue through PMax, CRO, and smarter bidding.

A leading meal prep provider boosted conversions 317% and revenue 272% by consolidating competitor campaigns and running smarter bidding strategies.

A leading meal prep provider scaled performance with consolidated search and PMax campaigns, boosting conversions 156% and revenue 134%.

A leading meal prep provider cut CPA by 42% and boosted conversions by 31% through smarter bidding and branded PPC restructuring.

A leading meal prep provider achieved 43% revenue growth and +50% conversions in 5 months with a revitalised PPC strategy.